Have Google’s repeated delays to the deprecation of third-party cookies had a detrimental effect on the digital marketing industry? Against this backdrop of uncertainty, is the role of digital video changing within the modern marketing mix?
Source: NewDigitalAge
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It’s time to peer beyond the deprecation of cookies and find out what tech’s really going to look like in a few years — and what this means for the free press we know and love. Outbrain’s Masahiro (Max) Ueno, managing director JAPAC, takes a look into the crystal ball.
Source: ADVERTISINGWEEK
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Mental Health Week might have been and gone, but it should remain a focus for both employees and employers all year round. Not only is good mental health beneficial for employee wellbeing, but research conducted by the University of Warwick has shown that addressing wellbeing at work increases productivity by up to 12%.
The overturning of abortion rights in the U.S. raises big considerations for companies around employee travel.
Source: Campaign US
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It’s a trend that’s already gained steam in Asian markets. Now, US Android users could soon be staring at lock screens populated by ads. What would such a reality mean for brands? And would users stand for it? Industry experts offer their two cents.